SM
Girls' Generation
FX
Red velvet
Espa
JYP
twice
Itzy
Nmix
YG (the concept itself is similar here, but the gap is very long)
2NE1
black pink
baby monster
THE COMMENTS:
- In SM From Girls' Generation to aespa, each concept is like a gem.
- This is what real planning looks like. That's why HYBE gets criticized for being a factory.
- This should be obvious... unless you want your own group's artists to undermine each other.
- It's basic business ethics—it's not even that hard.
- SM groups really do have distinct personalities.
- This is how it should be. Breaking business ethics is self-destructive.
- Exactly. That's why it's more interesting every time a new group debuts—their unique style is clear.
- HYBE needs to stop churning out idols. It's like they're cutting into their own success. I just don't get it.
- HYBE treats entertainment like the gaming industry, mass-producing idols as if they were game characters to make money. That's why they don't seem to understand the problem with generic copycats like ㅇㅇㄹ. If the executives come from the gaming industry, why are people who know nothing about idol culture running the idol business?
- HYBE seems too focused on expanding their size.
- It's so obvious that we shouldn't even need to mention the 'big three'... It's just basic, regardless of size. Ignoring something so fundamental, it feels like they're turning K-pop into a fad, like the Taiwanese castella cake craze. Hahaha.
- Isn't everyone but HYBE doing things right?
- This is the way it should be... If you're going for similar concepts, you should leave a long gap like YG does. If the gap is short, the concepts shouldn't overlap.
- Exactly. In the past, the big three entertainment companies had groups with distinct and different personalities, but these days it's like a factory.
- People have criticized HYBE for having short intervals between releases, but they brushed it off saying the labels are different. But when the concepts start to look alike, that's a real problem.
- Exactly. If the intervals are short, the concepts should be different. If not, that's why people call it mass production
- Now that I think about it, it's pretty weird. Even across all of K-pop, you rarely see direct juniors with similar concepts.
- I think it's the agency's job to create unique concepts, rebrand, and find new markets. Taking this straightforward approach is the right way to go.
- K-pop's success can be attributed to the unique styles of the 'big three' agencies. Foreigners used to compare them with Johnny's Entertainment in Japan, focusing on these distinctive aspects
- It's not just about girl group debut timing and concepts. There used to be at least a basic level of industry ethics, but HYBE went ahead and shattered that.
- This should be obvious... If you're going to be a label, at least have some individuality, haha. How can a broader concept than the agency itself end up just copying everything?
- YG's long gap between girl group debuts makes it feel like they really put effort into selecting the members. Even though BABYMONSTER got criticized for self-replicating, one powerful performance changed the whole reaction.
- Honestly, when I’LL-IT debuted, it was surprising. Like, would a company really launch a group with such a similar image to another within the same company?
ORIGINAL POST HERE
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